It’s natural for the founder or key staff to start the company blog in their voice but at some point, your blog has to grow up and build a voice of its own. Here’s how we do it.
Author: Lyndal Frazier-Cairns
Living Publicly as a Teenager Online
Growing up online is different than it was 20 years ago. Or was it?
7 Content Marketing Stats That Will Make You Change Your Strategy
Let these seven statistics convince you that you need to invest in a brave, multi-stage content strategy for your business.
Pave the Road Back with Retargeting
Frustrated by a poor conversion rate? Try retargeting to make a path back for your clients.
Driven to Distraction
If you’re planning to drive in Italy, try to be more prepared than I was.
The Case for Secular Grace
Grace is a powerful tool. It’s time we reclaim this term from Bible passages and make it the standard for our secular army.
Don’t Let Your Fundraising Strategy Go to Seed
Gardens, like fundraising, take planning and effort. You can’t expect a bumper harvest of vegetables in the spring if you forgot to plant them in the fall.
Don’t You Miss It: The Best Songs of 2018
Remember last year, when we thought it couldn’t get any worse? And then it did? Music saved my life this year, as it has several times before, and I owe a special debt to these tracks: my selections for the best of 2018.
Die Hard Fan Live-Tweets the Drama, and it’s Yippie Ki-Yaymazing
Watching the best Christmas movie of all time, reporter Ryan Parker live-tweets the action. The result is magnificent.
Am I Gonna Be a Witness: The Best Songs of 2017
It was the worst of years, it was the- well, just that, really. But terrible years make for excellent music, and the top releases of 2017 are krunk. Turn it up and forget the world for 1 hour 8 minutes. We got you.