SaaS Startups Still Flying Blind in Pandemic

By Lyndal Frazier-Cairns

3 Lessons for COVID-19 Selling from Andreessen Horowitz There’s no sugar-coating it – times are lean for sales operations at technology companies. Half of all B2B companies have slashed their budgets by more than two-fifths, mass layoffs, and reduced IT spend have rattled our industry. Virtual selling and an uncertain market are twin challenges for…

How to Hire a Freelance Content Writer

By Lyndal Frazier-Cairns

So you’ve discovered you need help making your content plans come to fruition and you want to bring in an outside professional or team to help you out. Here are some things you should consider and tips for how best to set your new freelancer up for success.